What is Webcasting?

  • Webcasting is a tool for communication. It brings together the immediacy of television broadcasting with the interactivity and accessibility of the Internet. Webcasting is a way of delivering recorded and live audio and video content over a network (usually the Internet or intranet).
  • Streaming media is another term for this process
  • Video, audio and other media content such as PowerPoint slides with graphics can be linked and then webcast so that they are accessible to large audiences from their desktops in a form of complete multimedia presentations presented on consoles.
  • Live events as well as pre-recorded material can be webcast (live and on-demand webcasts).